Venkateshwaran Vanniyarajan

Founder & Marketing Leader at Madras Marketers, Chennai, India

Founder of MadrasMarketers

Venkateshwaran Vanniyarajan on Madras Marketers — madrasmarketers.com/venkateshwaran

Venkateshwaran Vanniyarajan — Founder & Marketing Leader at Madras Marketers, Chennai, India. Madras Marketers profile. Founder of MadrasMarketers. 6+ years in marketing (M5). Previously at Salt Cookies, Freelancer. Skills: Brand Naming, Brand Architecture, Brand Research, Brand Marketing. Education: Mechanical Engg, Kamaraj College of Engg & Tech.

Role on Madras Marketers

Brand Co-Founder

Marketing experience

6+ years (MM Experience Matrix M5)

Sector

Consumer Discretionary

Experience

• Founder & Marketing Leader · Madras Marketers · Jan 2026 – Present
• Founder & Brand strategist · Salt Cookies · Oct 2024 – Present
• Brand Research & Analytics · Freelancer · Aug 2022 – Oct 2024

Education

• Mechanical Engg · Kamaraj College of Engg & Tech · Jun 2016 – Jun 2020

Skills: Brand Naming, Brand Architecture, Brand Research, Brand Marketing

Teams handled: Customer Insights / Consumer Research Team, Brand & Communications Teams, Media Planning & Buying Team, Research & Analytics Team, Partnerships & Alliances Team

Tools: ChatGPT, Webengage, Apple Advertisement, Google Analytics, Meta Ads Manager

Languages: Tamil, English

I am founder at Madras Marketers - Community Led Marketing Ecosystem, Building Madras as Global Marketing & Cultural Capital | Founder at Salt Cookies - Global Brand Management & Consulting Company, helping brands to own the name

Profile: https://www.madrasmarketers.com/venkateshwaran